Technology has made entrepreneurism exceptionally easy. In the early years of the internet, aspiring innovators’ reach was greatly extended, but the high cost of acquiring and maintaining the servers needed to reliably run a website still imposed a significant barrier to entry and scaling.

“I want to talk to an actual human!”

We have all been there. Sometimes we find some tech issues on the product we bought, and we just want to talk with someone who can properly answer our questions. So, we dial in and find tech support that could help us. It is satisfying to solve it ourselves but also reassuring that we can call a number whenever we need help.