As a people-first company, the experiences of our Champions help shape our culture at Everise. Their stories inspire us in evolving and transforming our organization for the better. In this installment of our People of Everise Tenured Champions Edition, we're featuring Aisha Sorenson,  Senior Manager of Talent Acquisition from Twin Falls!

Traditional consumer habits are evolving as people have adapted to life during a pandemic. Physical distancing and stay-at-home measures have greatly influenced purchasing decisions, forcing consumers to seek out online methods and adopt new means of buying their essentials for safety and convenience. 

As a global experience organization, Everise evolves experiences not just for our clients but for our people as well. Our Champions are behind our success, and by sharing their stories, we hope to inspire more of our people by shedding some light on the amazing and interesting lives of our tenured Champions and their journey as members of our Everise family.

In this installment of our Championing Diversity & Inclusion series, we're featuring Everise Director of Marketing and Communications, Cariann Moore.

As a global communicator, marketer, and events leader, Cariann has over 16 years of valuable communication branding experience, which has been vital in our mission of sharing diverse cultures within our organization.

Chief Financial Officers are essential for designing and managing an entire organization's financial structure. They are responsible for tracking the financial progress of their company, as well as analyzing their financial strengths and weaknesses. However, the past few years have become a sort of transition period for CFOs across all industries, one that has been accelerated by recent world events such as the global pandemic. 

At Everise, we want to build a family of like-minded individuals who share our values by developing a culture that is people-first, celebrates diversity, and incubates innovation. We call our Everise family members "Champions," and we value their presence and contributions to our continued growth and evolution as an organization.

As global changes force more industries to digitally transform, greater expectations for customer and product experience also arise, making it more difficult for more entrenched, vital industries such as those in the healthcare space to keep up.

Increased global access to the internet created a new era of marketing and audience acquisition. In the modern digital world, normal life happens mostly online, and as more people move towards digital platforms, media brands are expected to keep up with changing user preferences while maintaining an active presence in emerging channels.

As brands increasingly communicate with and engage with their consumers online, it’s all the more imperative for brands to transform how they support and protect their online customers. The consumer experience of a brand now needs to be ubiquitous across all touchpoints, including how passionate customer bases create and engage with branded content

As a global customer experience company, forming a diverse and globally connected workforce has always been our goal at Everise. In a fast-paced world, social and technological changes will continue to disrupt different industries, and with the complex situation of today’s work environment, tapping into the potential of our people becomes even more critical. Organizations around the globe need to evolve their business to address the challenges of an increasingly demanding work landscape.