Connected device intelligence firm Parks Associates recently hosted the first session, in a series of virtual events dedicated to understanding the Future of Video and exploring the emerging market for Over the Top (OTT) video, which is streaming content entering the home via the internet, subverting the broadcast networks and cable providers. Netflix, Hulu, Amazon Prime and Sling are well-known examples.

A rapidly changing and challenging business environment is forcing brands into a two-front battle against technology disruption and unpredictable market volatility. To succeed, leading businesses are turning to disruptive outsourcing partners, who help mitigate their risks through a portfolio of offshore delivery centers equipped with product support experience.

It’s safe to say that 2020 has been an extraordinary year for people around the world. The pandemic served as a catalyst of change for people and businesses alike. It brought challenges that transformed the world around us, and in doing so it strengthened our resolve to be an organization that puts people first, incubates innovation, and celebrates diversity. 

Apple is known as one of the most successful companies in the 21^st century. With unparalleled revenue growth from 8 billion U.S. dollars in 2004 to more than 260 billion in 2019, the company has experienced varying degrees of success over the years due to its innovative marketing strategies that promote brand loyalty for consumers and businesses alike. 

The Esports industry has thrived since movement restrictions increased our time spent at home. Research from Nielsen found that 89% of global consumers played video games and watched video game content during the height of the COVID-19 pandemic lockdowns. But as the world begins to open back up, how does the industry sustain this growth and inspire loyalty amongst their user base?

Everise is taking part in this year’s CONNECTIONS™: The Premier Connected Home Conference, organized by the Parks Associates’. The online conference focuses on the connected home and IoT industries and feature Everise General Manager and Systematic Insights® lead, Peter Butler, who will speak at the event on October 7, 2020, during the session, Support: Onboarding and Ongoing Services. 

As our screen time increases, the gaming industry has managed to flourish, capturing much of our limited attention. This is primarily because of the continuous introduction of exciting advancements in technology, including 4K, online streaming and Virtual Reality (VR).

Smart devices have come to occupy a space in our lives that’s unique among consumer products. What other product category has so rapidly come to appeal to a global market comprised of eager, unusually motivated repeat buyers? And these items occupy a price point that’s low enough to generate high sales volumes, yet high enough to make it worth a scammer’s while to steal and re-sell them.

The product experience is a concept which most companies have been focusing on for some time. It's one of the most important experiences for product-led businesses to focus on since measures and optimizes the relationship between a user and your product.