Apple is known as one of the most successful companies in the 21^st century. With unparalleled revenue growth from 8 billion U.S. dollars in 2004 to more than 260 billion in 2019, the company has experienced varying degrees of success over the years due to its innovative marketing strategies that promote brand loyalty for consumers and businesses alike. 

The Esports industry has thrived since movement restrictions increased our time spent at home. Research from Nielsen found that 89% of global consumers played video games and watched video game content during the height of the COVID-19 pandemic lockdowns. But as the world begins to open back up, how does the industry sustain this growth and inspire loyalty amongst their user base?

Everise is taking part in this year’s CONNECTIONS™: The Premier Connected Home Conference, organized by the Parks Associates’. The online conference focuses on the connected home and IoT industries and feature Everise General Manager and Systematic Insights® lead, Peter Butler, who will speak at the event on October 7, 2020, during the session, Support: Onboarding and Ongoing Services. 

As our screen time increases, the gaming industry has managed to flourish, capturing much of our limited attention. This is primarily because of the continuous introduction of exciting advancements in technology, including 4K, online streaming and Virtual Reality (VR).

Smart devices have come to occupy a space in our lives that’s unique among consumer products. What other product category has so rapidly come to appeal to a global market comprised of eager, unusually motivated repeat buyers? And these items occupy a price point that’s low enough to generate high sales volumes, yet high enough to make it worth a scammer’s while to steal and re-sell them.

The product experience is a concept which most companies have been focusing on for some time. It's one of the most important experiences for product-led businesses to focus on since measures and optimizes the relationship between a user and your product. 

At Everise, we are repeatedly asked by clients how they can improve their product life cycles, and our answer inevitably comes back to Systematic Insights® (SI). But the SI process doesn’t begin the moment a product hits the market.

To help high growth companies meet the needs of their customers and scale nimbly the globe, Everise has integrated our acquisitions into a single-source solution for high-growth companies.

Peter Butler, General Manager of Everise PX, joins the eleventh annual Smart Energy Summit organized by Parks Associates. The forum will discuss how voice-based platforms, like Amazon Alexa and Google Assistant, are used as de facto hubs for connected home and will address their future role in diving energy efficiency solutions.