Chris Greenough

Chris Greenough
Chris is the SVP of Global Marketing of Everise, in charge of building Everise into a globally recognized customer experience brand to both partners and employees. He co-founded Hyperlab in 2016 and the firm has gone on to become Southeast Asia's leading Conversational Artificial Intelligence (AI) company. Hyperlab joined the Everise family in October, 2018. Prior to co-founding Hyperlab, Chris was an award-winning planner, as Head of Strategy for Asia for APD, a digital transformation business. Here he helped businesses across a range of industries drive digital transformation projects and creating insight-led, immersive customer experiences.
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Posted by Chris Greenough on
Apr 29, 2020
Posted By: Chris Greenough

After having to completely transform overnight, the BPO industry now finds itself poised at its next impasse. Is work-at-home simply a business continuity plan, or is it the new table stakes for the industry. It's at these moments it's good to take a measured review of how ready the industry was and what it's doing to prepare for the future.  

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